Google For Business Demystified
Even as professionals in digital marketing we know that there is a flood of information about what works, and what supposedly works but does not. We’re going to cut through all of that to give you the knowledge you need to start cutting through the competition in your industry. This is a workshop where you will leave knowing what to do next.
Topics Covered:
You will walk away knowing - and even have some completed actions): **What you should be focusing on if you want local leads from Google
How to clarify your message and structure the pages on your site to boost conversions (and keep Google happy)
Search engine optimisation (SEO) vs SEM (Google AdWords) - When should you do both or just one, and why
Setting up, or optimising, your Google My Business listing to rank amongst the top map locations on page 1 of search results
Who Should Attend:
Whether you are in the early stages of considering a new website, have recently just launched your website, or have been around for a long time, you will gain lots of value from this workshop.
This workshop will help your business with:
Even as professionals in digital marketing we know that there is a flood of information about what works, and what supposedly works but does not. We’re going to cut through all of that to give you the knowledge you need to start cutting through the competition in your industry.
About Your Trainer:
JP Hogbin is the co-founder of Buzz Web Media, a digital brand marketing agency specialised in developing business credibility and maintaining authority through ongoing marketing advice and support.
As a Google Partner, with expertise in traffic and conversion optimisation, JP likes to take a straightforward and practical approach to advising clients on how to be found, stay front of mind and create an optimal user experience in order to convert more sales from your digital presence.
Buzz Web Media: https://buzzwebmedia.com.au/